Don't forget about offline advertising

Don't forget about offline advertising

Many online companies forget about offline advertising. It is important to combine offline and online advertising in your marketing campaign. You can market offline more effectively by targeting people who really have access to the Internet. In all your advertising, you want to include your website address, email or auto-reply addresses, and

Email address to subscribe to your e-zine. Below are 10 offline marketing ideas:

-Place classified ads or full page in print publications. Print publications must be related to the computer or Internet.

-Publish flyers in stores.

-Buy mailing lists and send direct mail. You must ensure that all people on the mailing list are Internet users.

-Buy commercial time on television. They can be during programs aimed at Internet users.

-Pass your CD-ROM or floppy disk business cards in special events. It can be at fairs, seminars, fairs, etc.