Sunday, May 9, 2021

How to make more money with affiliate programs

How to make more money with affiliate programs


 How to make more money with affiliate programs

Affiliate programs are one of the most effective marketing techniques on the web. They create a win-win situation where site A refers a visitor to site B, and site B pays site A a commission if that visitor buys something. If you are the referral site (affiliate), you can earn money with no overhead (no product, no warehouse, no collection risk). On the other hand, the destination site receives a steady stream of qualified leads from hundreds, maybe thousands from affiliate sites, and you don't have to spend a penny unless a visitor buys something.

To maximize effectiveness, affiliate sites should keep a few common sense tips in mind:

1) Resist the urge to add too many affiliate links. The hype of affiliate links confuses visitors and hurts credibility. You want your visitors to see your site as a value-added destination and not just a cheesy sales site. Recommend links to products that you have tried or that come from good, solid companies. Don't recommend something you don't know just because you get paid. 

2) If you write articles for your website, try not to include affiliate links in the body of your articles - it will give the impression that you have a strong interest in recommending them. You want your visitors to trust your advice, so don't make your article an excuse to promote products and earn a commission. It's okay to include affiliate links, but do it in a sidebar or resource table. Whenever possible, link to your affiliate partners with text links (since clicks on banner ads are the lowest and people tend to ignore banners).

3)  Links to unrelated products will not generate good leads for your destination sites (and therefore will not be a source of significant commissions for you), so they are best avoided.

4) Try signing up for a site that runs many affiliate programs to choose from (one of the best being Commission Junction [www.cj.com] and Befree.com [www.befree.com]). These sites give you hundreds of affiliate programs to choose from and act as a one-stop shop where you can sign up with multiple providers using a single account and receiving a consolidated commission check.

5) Choose affiliate partners that offer long-term cookies. A long-term cookie (for example, a three-month cookie) means that a visitor who follows a link to one of your affiliate partners today but does not buy anything, can come back and buy at any time during the next three months and you still so a commission will be paid. The best programs are those that offer unlimited cookies (although there are not that many). However, a cookie that is 90 days old or older is very good.

6) If you link to the main page, the visitor will have to find the product and may not find it, which will cause you to lose commissions. By linking directly to the product, you increase the chances that the visitor will buy the product (and that you will earn a commission). Many landing sites, such as Amazon, recognize this fact and offer a higher commission to affiliates who link directly to the product pages than to those who only link to the main page.

Follow these simple guidelines and you will improve your chances of success with all of your affiliate programs.